The 
AthenaHQ alternative that skips the credit meter
AthenaHQ pairs serious tracking with a real action layer, and prices it in credits: a free tier at 300 responses, then $295 a month for 3,600, then a custom Enterprise. Promptrack sells one number: €99 flat for 200 weekly prompts, unlimited client brands and the white-label report in every inbox.
- €99 flat per month, everything included
- ∞ client brands in one workspace
- 200 prompts tracked every week
- 6 AI engines: ChatGPT, Perplexity, AI Overviews, AI Mode, Claude, Copilot
- API + MCP included: script it or plug your AI assistant
Why people look for an AthenaHQ alternative
You didn't type "athenahq alternative" for fun. One of these is probably you.
$295 a month is three tools' worth of budget.
AthenaHQ's paid floor is $295: the Starter plan with 3,600 monthly credits. Below it sits the 300-credit free tier, above it a custom-priced Enterprise. Promptrack's €99 covers the agency job in one step: 200 weekly prompts, unlimited client brands, reports included, no gap to jump.
Credits for every question I ask.
One credit buys one AI response, and Starter allots 3,600 a month. Track more models or run more often and the meter moves faster; extra credits are a paid add-on. Promptrack has no response meter: 200 active prompts run weekly on six engines, and that count is the only number to watch.
Great pedigree, enterprise bracket.
The team lists experience from Google, DeepMind, OpenAI and Anthropic, and agencies like R/GA and Ignite Visibility appear among its clients. The product aims accordingly: claim review, SSO and executive dashboards live in Enterprise, and agency terms improve by partner tier. Promptrack aims at the working agency: one public price, everything in it.
AthenaHQ: what you get, what it costs
The quick, sourced version. AthenaHQ is a serious tool; the question is whether its pricing model fits an agency.
What AthenaHQ does well
- A real action layer: recommendation engine, Ask Athena copilot, and a content optimization agent on Starter
- 9 platforms on Starter, including Gemini, Claude, Copilot and Grok, where Promptrack tracks 3
- A genuinely free tier: 300 credits on 5 models, plus unlimited members on every plan
- Agency partner tiers with volume discounts and, from 20+ brands, preferred pricing
Where it pinches
- Paid tracking starts at $295/month (Starter, verified August 2026); the next step up is custom-priced Enterprise
- Usage is metered in credits, 1 credit per AI response: 3,600 a month on Starter, and extra credits are a paid add-on
- API access is a paid add-on on Starter, not a plan feature
- White-label client reports are not shown on the pricing or agency pages we reviewed
- Agency discounts are partner-tier benefits (volume discounts from Silver, preferred pricing at Gold), not public pricing
Same job, very different bill
| Promptrack | AthenaHQ |
|
|---|---|---|
| Entry paid price | €99/month, flat | $295/month (Starter) |
| Free option | None: 7-day trial, card required | Free Essential tier: 300 credits, 5 models |
| Usage meter | None: 200 active prompts is the only quota | 3,600 credits/month; 1 credit = 1 AI response |
| Client brands | Unlimited | Not stated on the pricing page |
| AI engines | All 6 included (ChatGPT, Perplexity, AI Overviews, AI Mode, Claude, Copilot) | 5 on Essential, 9 on Starter |
| White-label client reports | PDF + CSV, emailed automatically | Not shown on the pages we reviewed |
| Team seats | One workspace account | Unlimited members on every plan |
| API access | API + MCP included | Paid add-on on Starter |
| Agency option | Same €99 plan, unlimited brands | Partner tiers by brand count, with volume discounts |
| Free trial | 7 days, no charge until day 7 | Free Essential tier: $25 credit, 300 responses |
AthenaHQ figures verified August 2026 from athenahq.ai/pricing and athenahq.ai/agency (monthly billing; annual billing saves 17%). Spotted an error? Tell us and we'll fix it. support@promptrack.io
What you get for €99
Two hundred prompts, zero credit anxiety
Every one of your 200 tracked prompts runs weekly on ChatGPT, Perplexity, Google AI Overviews, AI Mode, Claude and Copilot without drawing down a balance. Rank, sentiment and the exact cited sentence arrive with each answer, and re-running a prompt on demand costs nothing extra.
Competitor intelligence you can quote
Promptrack ranks every brand the engines mention across your prompts, including ones you never listed, and keeps the sentence behind each mention one click away. Share of voice, average position and sentiment update with every weekly run.
Moves that reach beyond your own site
Content recommendations are one kind of action. Promptrack's plan also looks outward: the Reddit thread where buyers ask, the cited source worth pitching, the competitor gap left open, each scored by estimated gain and folded into the client report once done.
The client report is the product, not an export
Promptrack treats the weekly branded PDF as the deliverable: your agency's cover, the visibility deltas, the work shipped, mailed to each client automatically. No BI tool to connect, no dashboard access to grant, nothing to assemble on Monday.
Referral proof without a GA integration
A single snippet counts AI-referred sessions per engine and landing page on each client site. You get the chart retainers get renewed on, even for clients who will never share their Google Analytics.
The crawl ledger behind AI visibility
27 AI crawlers logged request by request, each hit tied to a page and checked against actual citations in answers. It turns 'trust us, AI reads your site' into a ledger you can screenshot into any client deck.
Common questions
Is Promptrack cheaper than AthenaHQ?
At the paid tier, clearly: AthenaHQ's Starter is $295 a month against €99 flat (verified August 2026), and its free Essential tier covers 300 responses on 5 models if you want a free taste first. The deeper difference is the meter: Athena counts every AI response against a credit balance, while Promptrack counts only active prompts.
What does AthenaHQ have that Promptrack does not?
A longer model list (9 platforms on Starter, with Gemini, Claude, Copilot and Grok), a free tier, unlimited team members, an agentic copilot that answers questions about your own visibility data, a content optimization agent, and an enterprise layer with claim review, SSO and executive dashboards. The action layer is real, which is not something we say about every tracker.
When should I stay with AthenaHQ?
Honest answer: if your clients need the 9-model spread, if a large team needs unlimited seats, or if you want content recommendations and a data copilot in the same tool, AthenaHQ earns its bracket, and the free tier lets you check for nothing. Promptrack's case is the price of admission: the whole agency loop at €99, no credits, no partner tier to climb.
Can I try Promptrack while keeping AthenaHQ?
Yes, and Athena's free tier makes the reverse easy too. Import your prompts into Promptrack (up to 50 at a time), run a weekly cycle, and compare what lands: their dashboard and recommendations against our branded PDF per client and scored action list. Our trial is 7 days, card required, nothing charged until day 7.
Run it next to AthenaHQ for a week
Their free tier and our 7-day trial overlap nicely: one week, both loops, side by side.
Start your 7-day free trialReviewed August 2026. AthenaHQ figures come from its public pricing pages and the third-party reviews linked above; products change, so check current details on www.athenahq.ai. Promptrack facts describe the product as it ships today.